So, you've created a killer digital product — maybe an AI-generated ebook, design pack, template bundle, or prompt library — and now you're asking the million-dollar question: Where do I sell this?
This guide breaks down the best platforms for monetizing your digital and AI-powered products in 2025, including detailed pros and cons, ideal use cases, and beginner tips.
Gumroad — The OG Digital Product Platform for Creators


Best for: Selling ebooks, templates, courses, AI prompt packs, digital downloads, and membership products.
Gumroad has been one of the most popular platforms for indie creators, solopreneurs, and digital makers for over a decade. It’s simple, fast, and powerful enough for most use cases — especially if you want to launch quickly without getting stuck in tech setup.
http://gumroad.com
✅ Gumroad pros
- Ultra-fast setup — you can list your product and start selling in under 15 minutes.
- Accepts almost any file format — PDF, ZIP, PSD, PNG, MP3, MP4, even license keys or streaming links.
- Built-in checkout and hosting — no website needed; you get a product page and payment flow by default.
- Affiliate marketing tools — you can easily recruit partners to promote your product with commission-based links.
- Discount codes and product bundles — upsell your audience and run special offers easily.
- One-time purchases + subscriptions — sell both one-off guides and ongoing memberships (e.g., monthly prompt packs).
- Payouts via PayPal or bank (Stripe) — usually weekly or monthly.
Gumroad cons
- Limited storefront customization — unless you embed Gumroad into your own site, design options are minimal.
- High transaction fees on free plan — 10% cut + payment processing. (On paid plan: $10/month with lower fees.)
- Analytics are basic — you get views, conversion, sources, but no advanced attribution or funnel mapping.
- No native email marketing tools — you can export emails, but can’t run sequences directly (unlike Payhip or ConvertKit).
What to Sell on Gumroad
Gumroad is ideal for high-value, lightweight digital goods that don’t require complex delivery or user interaction.




Gumroad Screenshots
AI-Focused Products:
- AI prompt libraries (ChatGPT, Midjourney, ElevenLabs)
- Custom GPTs, tutorials, or script packs
- Notion templates enhanced by AI tools
- Midjourney-generated art packs or social media kits
Creator Tools:
- PDF guides and ebooks
- Content calendars and idea generators
- Figma UI kits or design systems
- Lightroom presets or brand assets
- Audiobooks, short courses, voiceover packs
Bonus:
You can also sell beta access, early bird pricing, or licenses for your own tools, software, or APIs.
💡Pro Tips
- Use a custom domain + Notion or Framer site to embed your Gumroad products and give a branded storefront feel.
- Bundle products for higher AOV (Average Order Value) — e.g., AI ebook + prompt pack.
- Set up multiple price tiers — e.g., $9 basic, $19 pro, $29 extended license.
- Leverage Gumroad Discover — it has a built-in product discovery system (though it’s limited), where they may feature your product if it performs well.
- Add license keys for premium software access if you're selling AI tools or datasets.
- Export buyer emails to build your own email list (Mailchimp, ConvertKit, Beehiiv).
To be listed, make sure your payout settings are complete, you’ve earned at least $10 from genuine sales, and your account has passed our risk review (this can take about 3 weeks after reaching the $10 threshold). Also, ensure your product has a category selected and ratings enabled in the Share tab.
Gumroad don’t manually feature products in Discover, newsletters, or socials, but you can maximize your reach by promoting your product to your own audience and using tools like UTM tracking and affiliates. Most sales on Gumroad come from creators’ own efforts, so building your audience and sharing your product widely is the best way to grow.
Gumroad in Depth
International Sales & Multi-Currency Support
Gumroad supports buyers from 180+ countries, offering dynamic currency conversion at checkout (via Stripe). However, product prices can only be set in USD, EUR, GBP, or CAD. The platform automatically calculates and handles VAT, GST, and other regional taxes for the EU, UK, Australia, and more — making compliance easy for global sellers.
Product Updates & Customer Notifications
If you release a new version of a product (e.g., updated template, guide, or course), Gumroad lets you upload the new file to the same listing. All previous customers will be automatically notified by email and get instant access through their Gumroad library.
Content Protection & Security Features
- Download Limits: You can restrict the number of downloads per customer (e.g., 1, 3, or 5 times).
- Watermarks: Add custom watermarks with the buyer’s email to PDFs or videos (manually or via Zapier integration).
- Private Files: Mark files as “Private” to protect them from being indexed or shared — accessible only via purchase.
Gumroad Mobile App
Available for both iOS and Android, the Gumroad app lets you:
- Monitor real-time sales
- Respond to buyer questions via chat
- Manage subscriptions and licenses
- Publish mini-posts (like a micro blog) to promote your products
Integrations & Automation
- Zapier: Connect Gumroad to 5,000+ apps (e.g., auto-upload to Google Drive, add buyers to Telegram groups)
- API Access: Use Gumroad's API for syncing sales data with your CRM or automating workflows
- Email Tools: Export your email list to Mailchimp, ConvertKit, or automate flows via Make.com
Comparison with Other Platforms
Feature | Gumroad | Payhip | Ko-fi |
---|---|---|---|
Fees | 10% (free plan) | 5% + $5/mo | 0% (payment fees apply) |
Subscriptions | ✅ | ✅ | ❌ |
Storefront | Basic | Fully customizable | Minimal |
SEO Tools | ❌ | ✅ | ❌ |
Target Audience | Digital creators | Small businesses | Freelancers, artists |
Content Policy & Restrictions
Gumroad does not allow selling:
- Physical goods (digital only)
- Content involving violence, hate speech, or copyright infringement
- Financial services, crypto assets, or NFTs
- Anything associated with fraud or spam behavior
Education & Community
- Gumroad Academy: Free tutorials on pricing, marketing, and product strategy
- Creator Community: Invite-only Discord for sellers to share tactics and feedback
- Live Webinars: Weekly sessions with top creators and Gumroad staff
Pricing Plans Breakdown
- Free Plan: 10% platform fee + 2.9% + $0.30 per transaction
- Pro Plan ($10/mo): 7% platform fee + same processing fees
- Pro+ ($100/mo): 5% platform fee + priority support & custom contract options
Success Stories from Real Creators
- Pieter Levels – Sold his book Make via Gumroad, earning $1M+
- Danny Postma – Made $500K+ selling AI templates and GPT-based tools
- Charli Marie – Designer generating $20K/month selling Figma-based design courses
FAQ: Frequently Asked Questions
- Can I sell SaaS on Gumroad? → Yes, via license keys or gated access systems
- What’s the max file size? → 25GB per product (for large videos, use streaming links)
- Is there a free trial? → No, but you can offer a free product as a test funnel
Gumroad is a creator-first, frictionless way to get your product into the world fast. It’s ideal as your main storefront, especially in early stages. While it lacks the bells and whistles of a full ecommerce site, it gives you just enough tools to start earning without distractions.
If you're selling AI-powered digital goods and want a lean setup — Gumroad is still one of the best places to start.
Payhip — The Underrated Powerhouse for Digital Stores

Best for: Selling ebooks, templates, bundles, memberships, coaching services, and premium digital downloads.
Payhip is often overlooked in favor of Gumroad, but for many creators it offers more flexibility and built-in tools — especially when you want to go beyond just “a single product page” and build a mini digital business with email lists, subscriptions, upsells, and custom storefronts.
✅ Payhip Pros
- Full storefront customization — build a complete website or embed a store into your existing one
- Supports digital products, subscriptions, courses, coaching, AND physical items
- Email marketing built-in — send updates, launch emails, and newsletters without extra tools
- Affiliate system + coupon codes + upsells
- EU VAT and global tax handling (compliance = automatic)
- Customer accounts and product libraries
- Pay-what-you-want pricing + variable pricing options
Payhip Cons
- Slightly clunkier UI compared to Gumroad
- Somewhat generic design templates (but customizable with CSS)
What to Sell on Payhip
Perfect for creators who want to build deeper customer relationships or create product ecosystems.


Payhip Screenshots
Great fits:
- AI guides and tutorials (PDFs or Notion exports)
- Monthly subscription content (e.g., prompt drops, template clubs)
- Digital bundles (AI + design kits)
- Notion or Canva templates
- Coaching calls, 1-on-1 AI tutorials
- Online courses (video or text-based)
- Membership-only content hubs
AI-specific examples:
- Sell access to a curated database of AI prompts
- Monthly Notion dashboards for GPT-4 usage
- AI-generated printables or quote packs
Pro Tips
- Use Payhip’s full storefront mode to create a branded site with home, about, contact, product collections, and blog.
- Enable lead magnets — you can offer free downloads to build an email list right inside Payhip.
- Offer product variations — different price tiers (e.g., Basic, Pro, Ultimate) with added bonuses.
- Integrate with Stripe + PayPal for global coverage and instant payouts.
- Create smart upsells — offer a second product after checkout to increase average order value.
- Add pay-what-you-want tiers for low-friction entry points (especially for experimental AI tools or content packs).
Extra Features Worth Noting
- License keys: Sell software licenses or generate unique access codes (manually or via automation)
- Drip content: If you’re offering a course or series, you can schedule content to unlock over time
- Embedding: Add your store or product checkout to any site (Ghost, Webflow, Notion, Framer, etc.)
- Custom domains: Use your own branded URL (e.g., shop.humai.blog)
Gumroad vs Payhip — At a Glance
Feature | Gumroad | Payhip |
---|---|---|
Store customization | Basic | Full website builder |
Email marketing | ❌ (export only) | ✅ Built-in |
Subscription content | ✅ | ✅ |
Courses / Coaching | ❌ (manual) | ✅ Native support |
Bundling + Upsells | ✅ | ✅ |
Affiliate tools | ✅ | ✅ |
Discovery traffic | Low (Discover) | None (self-driven) |
Pricing model | Free + 10%, or $10/mo | Free + 5%, or $29/mo |
Best Strategy for Creators
Start selling on Gumroad for fast testing, then move or expand to Payhip if:
- You want to offer tiers, bundles, and recurring content
- You want to build an email list inside the platform
- You need more storefront control without coding
- You're offering courses, services, or coaching in addition to products
Payhip is surprisingly powerful for creators who want to go beyond a single product. It combines ecommerce, email, and content delivery into one system — making it ideal for creators serious about building a brand, not just selling a file.
Use Payhip when you're ready to go from a product to a store.
Lemon Squeezy — The Platform for Builders, Not Just Sellers


Alright, here's the deal.
Gumroad is great for creators. Payhip is solid for indie stores.
But Lemon Squeezy? That’s a different beast.
https://www.lemonsqueezy.com/
It’s built for people who think like product owners — not just someone selling a PDF once.
We’re talking subscriptions, SaaS tools, license keys, API access, and clean billing flows — all in one stack.
And yeah, it actually looks good doing it.
🔍 So What’s the Difference?
- If Gumroad is a popup shop,
- and Payhip is your neighborhood boutique,
- then Lemon Squeezy is the Shopify of digital SaaS and premium tools.
It’s made for scale, flexibility, and recurring revenue. It’s not just about selling a file — it’s about building a product.
✅ What It Nails
- Full subscription billing (one-time, recurring, trials, cancellations, upgrades)
- Clean, modern checkout experience
- Automatic EU VAT and global tax compliance
- Custom domains, custom emails, custom everything
- Built-in licensing system (yes, you can sell software/API access properly)
- Analytics, customer management, and transactional emails — out of the box
- Accepts PayPal, Stripe, Apple Pay natively
Make money online with Lemon Squeezy
❌ Where It’s Not for Everyone
- No built-in audience (no “marketplace” like Gumroad Discover — you bring the traffic)
- More setup overhead if you're just flipping ebooks
- UX is super clean but more technical — not as “drag-and-drop” friendly as Payhip
🧠 Use Case Sweet Spot
- Selling access to a GPT tool, AI SaaS, or automation script?
- Need license key management or user seats?
- Want to run a subscription-based product with clean backend billing?
This is your platform.
It was literally made for that. No hacks. No duct tape. Just product → payment → customer lifecycle.
🧪 Bonus Power Moves
- Use their license key API to gate premium ChatGPT prompts, datasets, or Notion dashboards
- Bundle products with tiered pricing (Free > Starter > Pro)
- Set up customer email sequences via integrations (or use their built-in system)
⚖️ Quick Stack Comparison
Feature | Lemon Squeezy | Gumroad | Payhip |
---|---|---|---|
Subscriptions | ✅ Native + Flexible | ✅ Basic | ✅ Solid |
Software Licensing | ✅ Built-in | ⚠️ Manual | ⚠️ Workaround |
EU VAT / Taxes | ✅ Handled for you | ✅ Yes | ✅ Yes |
Custom Domains | ✅ Cleanly supported | ❌ | ✅ |
Built-in Audience | ❌ None | ⚠️ Discover | ❌ |
Best For | SaaS, AI tools, devs | Creators, indie ebooks | Bundles, courses, coaching |
Lemon Squeezy isn’t just another Stripe wrapper or checkout flow — it’s a mindset. It’s a shift from “I made a thing” to “I’m building a product.” From one-off digital files to sustainable recurring revenue. It was built for makers who are tired of hacking together Stripe, Gumroad, Notion, and Airtable to sell something that should have just worked out of the box. Here — it does.
There’s a certain elegance to Lemon Squeezy. The UI is crisp. The branding feels clean, confident, modern. It doesn’t scream “look at my landing page” — it whispers, “this is professional.” If you’re building an AI product, a micro-SaaS, a data tool, a private GPT wrapper, or a digital lab experiment that you want to ship with polish — this is your playground.



Lemon Squeezy Screenshots
One of the most underrated aspects of Lemon Squeezy is how developer-friendly but non-technical it is. It gives you license key generation, user management, tax compliance, subscription billing, affiliate tools — without requiring you to read Stripe’s 83-page docs. You don’t need a backend team. You need a product and a Stripe account. That’s it.
And it scales. That’s the kicker. You can start by selling a single GPT-based PDF tool with pay-what-you-want pricing, and then flip that into a subscription service with tiered pricing, gated content, and tracked users — without switching platforms. Most tools make you rebuild the business as it grows. Lemon Squeezy lets it evolve naturally.
Lemon Squeezy isn’t just a platform.
It’s a billing engine wrapped in clean UX, built for modern product creators.
If you're serious about turning AI projects into real SaaS, building scalable systems, or selling ongoing access — this is where you go when you outgrow Gumroad and want to stop duct-taping your stack together.
Less creator platform. More product machine.
Use Ko-fi to Sell Digital Products and Get Paid as a Creator

Let’s be honest: not every digital product needs a full ecommerce platform.
Sometimes, you just need a clean, simple, human way to say — “Hey, I made this thing. If you like it, here’s how you can support it.”
That’s where Ko-fi comes in. It’s lightweight. It’s direct. It works. And if you’re an AI creator, digital artist, or solopreneur just getting started — it might be the smartest first step you take.
What is Ko-fi?
Ko-fi is a platform that lets creators accept donations, sell digital products, offer commissions, and build membership-based content — all in one place.
Originally launched as a tip jar for artists and writers, it’s evolved into a mini-monetization machine for creators of all kinds. Think: Gumroad meets Patreon, but cleaner and simpler.
Why Ko-fi Works (and Why You’ll Love It)
- Sell digital downloads: PDF guides, templates, images, prompt packs, presets
- Offer one-time tips or recurring memberships
- Take custom commissions (e.g., $10 for a custom ChatGPT prompt)
- Paywall your content with member-only posts
- 0% fees if you upgrade to Ko-fi Gold ($6/month)
- Instant payouts via PayPal or Stripe
- Custom domain support for a clean, branded storefront
Ko-fi removes the tech headache and gives you the freedom to ship fast.
What to Sell on Ko-fi
- AI prompt packs (e.g., $3 for 20 prompts)
- Notion dashboards
- Wallpapers and mobile aesthetics
- Voiceover demos, sound samples, LUTs
- Tiny PDFs or micro-courses
- Personalized prompt commissions
You don’t need a “business plan.” You just need one product people will say “hell yes” to.
Real Talk: Why Ko-fi Hits Different
People don’t just buy products — they support people.
Ko-fi is designed around that emotional truth.
That means you’re not forcing a hard sell. You’re creating a space where people want to support your work — and that translates into more engagement, more loyalty, and surprisingly solid income (especially at scale).
Plus, it works beautifully with Twitter/X, personal blogs, or even AI tools you’re building in public.
Limitations
Ko-fi isn’t for scaling an empire.
There’s no complex funnel logic, A/B testing, or integrated affiliate program.
- No upsells or cross-sells
- No native email automation
- No discovery marketplace — you drive the traffic
But if you're focused, honest, and active with your audience — that's more than enough.
Ko-fi Gold: Worth It?
Yes. For $6/month, you remove platform fees (0% on sales), get better branding, advanced analytics, scheduled posts, and more design freedom.
If you’re selling more than $50/month — it pays for itself fast.
If you’ve got a small digital product, a unique creative vibe, or just want to start earning without building a full store — Ko-fi is where you begin.
It’s not loud. It’s not bloated.
It’s clean, direct, and built for creators who just want to make good things and get paid.
You don’t need 100 features. You need one that works.
So make something small. Put it on Ko-fi.
Share it with the world.
And watch what happens.
Buy Me a Coffee — The Fastest Way to Get Paid for Being Useful


Buy Me a Coffee is one of the cleanest, fastest tools out there for turning audience attention into real income. It’s a no-fuss solution for creators who want to test monetization ideas without committing to a full-blown ecommerce setup.
At its core, BMC is built on the concept of one-time support — your fans can literally “buy you a coffee” as a thank-you. But under the surface, it offers more: you can sell digital products, launch memberships, and create exclusive posts for supporters.
https://buymeacoffee.com/
Where it shines is simplicity. The UI is refreshingly clean. You don’t need to configure a storefront, set up payment tiers, or build email automation funnels. You just upload a file or post a link, and you’re ready to sell.
If you’re posting regularly on X/Twitter, running a blog, sharing insights on AI tools, or dropping value in public — BMC becomes a lightweight monetization layer you can add to what you’re already doing. Think: bonus content, early access drops, $5 prompt packs, private tutorials.
This platform isn’t about building a digital empire. It’s about removing friction between you and the people who already value what you create. And that’s exactly what makes it so effective.
What You Can Sell on Buy Me a Coffee
- Digital downloads (PDFs, prompt packs, Notion templates)
- Early access to new content
- Bonus tutorials or videos
- Recurring memberships (monthly support tiers)
- Behind-the-scenes insights or dev logs
- Lightweight commissions (e.g., $10 for a custom prompt)
Key Advantages
- Extremely fast to set up
- No technical skills required
- Works well on mobile and desktop
- Accepts one-time and recurring payments
- 5% platform fee on all sales
- Includes basic email capture from supporters
- Payouts via Stripe or direct deposit
Limitations to Keep in Mind
- No advanced storefront design or branding options
- Lacks upselling tools or bundles
- No built-in discovery traffic — you bring the audience
- Not ideal for large-scale product catalogs
Buy Me a Coffee is perfect for creators who want to keep things lean and personal. You don’t need to build a system. You just need to keep showing up, keep creating, and give people a simple way to support you.
It’s not where you scale to $100k, but it might be the place you make your first $100 — and sometimes, that’s all you need to start.
More Platforms to Sell Your Digital Products
Beyond the well-known options you’ve already covered, here’s a comprehensive list of additional platforms where creators can publish and monetize digital or AI-generated content. Each bullet notes the monetization model and the ideal content type.
- Etsy — Huge marketplace for handmade & digital goods (small listing + transaction fees).
Ideal for: printable art, SVG packs, AI-generated posters, craft templates. - Creative Market — Curated design asset shop (≈ 50 % creator share).
Ideal for: fonts, UI kits, AI pattern bundles, illustration packs. - Envato Market (ThemeForest, VideoHive, etc.) — Niche marketplaces with tiered commissions.
Ideal for: web themes, stock music, AI-generated video loops, code snippets. - Amazon KDP — Self-publish ebooks / paperbacks (up to 70 % royalties).
Ideal for: AI-assisted novels, guides, low-content books. - Gumroad — Direct-to-fan storefront (≈ 10 % fee on free plan).
Ideal for: prompt packs, indie game assets, tutorials, plugin licenses. - Sellfy — Flat monthly subscription, zero sales commission.
Ideal for: branded store with mixed digital + POD merch. - Shopify (+ Digital Downloads app) — Fully owned e-commerce site (monthly plan + processing).
Ideal for: scalable brand selling diverse digital SKUs. - Itch.io — Indie game & experimental art marketplace (creator-chosen revenue share).
Ideal for: AI-generated game art, visual novels, zines. - Patreon — Membership platform (5–12 % of earnings).
Ideal for: recurring drops — monthly AI music tracks, illustration clubs, serialized fiction. - Ko-fi — Tips plus digital product sales (0 % platform fee).
Ideal for: small creators selling wallpapers, mini asset packs. - Substack — Paid newsletters (10 % fee).
Ideal for: serialized writing, premium AI insights, educational digests. - Stock Sites (Shutterstock, Adobe Stock) — Royalty per download.
Ideal for: compliant AI photos, textures, vector sets, stock clips. - Udemy — Course marketplace (37–97 % revenue share).
Ideal for: video courses on AI tools, design workflows, coding. - Teachable / Thinkific — White-label course platforms (monthly fee).
Ideal for: branded academies with multi-module programs. - OpenSea & NFT Markets — Sell digital assets as NFTs (≈ 2.5 % fee + gas).
Ideal for: limited-edition AI art, music loops, domain NFTs. - PromptBase — Market for AI prompts (80 % creator share).
Ideal for: well-engineered Midjourney / ChatGPT prompt packs. - Marketsy.ai — New all-in-one digital store (0 % commission, likely subscription).
Ideal for: solopreneurs wanting a modern storefront for mixed digital goods.
Practical Advice for First-Time Digital Entrepreneurs
- Niche + Brand First
Narrow focus beats broad appeal. Choose a topic you love, craft a memorable name, logo, and tagline. - Build a Portfolio
Showcase best-of-the-best samples. Offer a freebie to attract eyeballs and prove quality. - Smart Pricing
Research competitors, start slightly lower, experiment with bundles and tiered licenses. - Consistency Wins
Release on a schedule (e.g. one new product per month). Consistency signals reliability and fuels compounding growth. - Engage & Iterate
Encourage reviews, reply promptly, and use feedback to refine or add variations (e.g. A4 & US Letter sizes).
Growth Hacks to Increase Sales
- Bundle & Upsell
Group related items at a value price; suggest premium add-ons at checkout. - Leverage Social Proof
Highlight ratings, testimonials, download counts, or press mentions on product pages. - SEO Your Listings
Use keyword-rich titles, tags, and alt-text so your products surface in marketplace & Google searches. - Data-Driven Iteration
Check platform analytics—double-down on traffic sources and optimize pages with weak conversion rates. - Cross-Promote & Community Build
Funnel buyers to your email list; collaborate with other creators; be genuinely helpful in niche forums.
Stay Motivated & Keep Creating
Success rarely happens overnight. Treat slow days as data, not defeat. Celebrate small milestones, connect with fellow creators, and remind yourself why you started. By delivering real value, staying consistent, and iterating boldly, you’ll build not just income but a lasting creative legacy.
Stay consistent, stay creative, enjoy the journey—your best work (and sales) are ahead of you.